Brightstep is the leading full service e-commerce provider in the Nordics. We offer services in strategy, platform selection, implementation, maintenance and optimization. We work with a proven methodology that has been designed specifically for e-commerce. Se more information below. 
DiscoverE-commerce strategy – We help define the business case for multichannel e-commerce for every part of the organization touched by e-commerce.
E-commerce inspiration – We bring inspiration, innovation and visualize e-commerce best-practice. This is for clients with ambitious targets and those that want to differentiate themselves further on the increasingly competitive digital channels.
E-commerce advisor – Our e-commerce experts are available ”for-hire” for clients that need a sounding board for ideas or to add e-commerce specific expertise to an existing team.
Business adaptationOrganizational setup – We help define the e-commerce organization, roles, work descriptions and support in training.
Measurements and KPIs – Based on the business objectives, we define KPIs and measurement methods as well define how the data should be processed internally.
E-commerce operations setup – We support clients in the definition and setup of up the e-commerce operation, ranging from sales and marketing to logistics, IT and governance.
Product information – We assist in setting up procedures and tools for collection, management and publication of product information for the best web experience and highest conversion rates.
DefineSite concept and design - We develop the look, content and features of e-commerce sites, targeted for usability and high conversion rates.
E-commerce platform evaluations – Brightstep has a method and 10 years of experience in evaluating and making recommendations for e-commerce platforms. We helped make selections for both small and large e-commerce ventures and use our broad and extensive platform knowledge when making selections.
BuildE-commerce site implementation – We develop and integrate e-commerce sites technically, from web store front to server back-end and integrate to related systems, such as ERP, product information, payment providers, CRM-systems, web content management tools etc.
Testing – Our tests are supported by proven testing methods and efficient tools, involving key stakeholders from business and IT.
OptimizeUser behavior analysis – We help analyze what the users do on the website in order to understand how the website can be optimized for higher conversion rate and average order value. We partner with tool vendors to provide the best, and easily understood, information available.
Traffic generation – Revenue depends on the amount and relevance of traffic. We can help analyze where the traffic is coming from and how to generate more relevant traffic to your site.
Conversion rate – We analyze and work with clients to continuously improve the conversion rate. This could be through better relevance, new features on the site, business development and campaign strategies. The key is to make it simple and to analyze and improve the site and offers on a daily basis.
Order value – There are several ways to increase the order value. We know what works to fill up the shopping cart.
Retention – We analyze how customers or “prospects” can be persuaded to return to your site for additional purchases and launch tactics for this, such as loyalty programs, customized newsletters, VIP programs etc.
Customer satisfaction – Web is an excellent tool to meet the needs of every customer and can be the best way to improve the total customer satisfaction, across all channels. Customers can be treated individually, proactively and customers like to get involved in your business and product development. Interactivity and personalization are key factors.
MaintainApplication maintenance and support – We manage the development of the application after Go-Live and support business users who use the backoffice tools. We also support internal IT or a hosting partner in efficient technical hosting of the platform.
